Distribution

Distribution has the task of distributing goods or services from producers to consumers. Consumers can obtain needed goods if it had been taken by the distributor into place. Community needs can be met with a better way if the increased production offset by a regular distribution.

Benefits of distribution:
- goods production does not accumulate in the producer.
- not causing of scarcity of goods that cause price increases.

Distribution tasks:
- buy
- save
- held a standardization that is entered setting the size and quality of goods to enable consumers to make choices
- transport
- expenditure
- holding ad
- provide information and explanations about the price, quality, benefits, usage and so forth from the head of the executive
- sell

persons or entities that carry out the distribution referred to as distributors.

Distribution Institutions:
1. merchants: retailers, wholesalers
2. intermediary: - agent: an intermediary who sells the company's production of certain goods.
- a broker: intermediaries who sell / provide the goods on behalf of others.
- Commissioner: intermediaries in the trade who sell / buy things for other people but in his own name and are responsible for actions taken.